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Baby and Toddler Hub

Welcome to our dedicated little ones hub, your friendly, no-nonsense guide for all things baby and toddler. From those exciting first spoonfuls to finding meals for the pickiest of eaters. We've gathered expert advice, handy tips, and delicious meal ideas all in one place!

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Try Our Weaning Wonders & First Foods

Baby Food Recipe Collection

A selection of simple, weaning recipe ideas to help introduce your baby to plenty of new flavours and textures.

Toddler First Foods Recipe Collection

Start right with Morrisons' Toddlers First Foods recipes! Discover wholesome, easy meals for active toddlers.

NHS Healthy Start Prepaid Card

Did you know you can easily use your NHS Healthy Start prepaid card right here at Morrisons? This card provides vital weekly funds for eligible low-income families and pregnant women.

  • Families with children under 1 year receive £8.50 weekly.

  • Families with children aged 1 to 4 years receive £4.25 weekly.

Use your card in our stores just like a regular debit card to purchase essentials like milk, fresh fruit, vegetables, and infant formula. We're here to help you make every penny count!

To find out more, visit the NHS website

Guides & Tips for Navigating Parenthood

Goat Milk Baby Formula: A Closer Look

Goat milk formula is a safe alternative to cow’s milk formula. Discover what makes it unique, the science behind it, and Nannycare’s journey to giving parents more choice.

Your Midwife-Approved Pregnancy & Newborn Care Guide

This guide is packed with practical advice and handy tips. From body changes and birth prep to breastfeeding and baby’s first bath, real advice from real midwives, with products developed to support every stage.

New Cerelac® 30% Reduced Sugar Baby Cereal

Feed their development with Cerelac® Reduced Sugar. Expertly designed for babies 6 months+, our cereal is fortified with vitamins A, C, and D for immune support. Halal and vegetarian friendly.

Make Feeding On-the-Go Easier

Learn how Nuby’s RapidCool™ and RapidSterilise™ can help you prepare safe baby feeds, without slowing you down.